From a PR Intern to a PR Professional: Tackling the Transition
College students hear repeatedly that the key to a successful future in the public relations field is largely dependent upon completing several quality internships. So how do we make the most of our internships and tackle the transition from intern to professional?
The Different Faces of Internet Self-Promotion
Personal social media accounts can either assist or hinder one's search in the job market. Employers have easy access to potential employee's accounts and possess the ability to research more background information on a job candidate than ever before. Personal online brand management is key to maintaining a reputable image in the eyes of employers.
APR Accreditation: Three Little Letters that Make a Big Difference
Three little letters behind a PR professional's name can make a big difference in that person's career. Most people are familiar with some professional credentials, such as CPA, MBA, Ph.D. and M.D. However, many PR students and young professionals are unaware of an important credential in their own field - the Accredited in Public Relations (APR) credential. Read more to find out what the APR credential is, how to obtain it and what its value is to a PR professional.
Sport Management's MVP
A look behind the scenes of sport teams in media from the views of a professional in media relations for The University of Alabama's football team and a professor of PR and sport management at the University of Texas in Austin. Find out who is the coach behind the coach.
Volunteering: A New Career Option
Because of the economy, many students are exploring options after graduation other than entering the traditional workforce. Some students consider working for community service organizations, as a way to gain job experience and also make a difference in their community.
How to Intern—and Ultimately Work—in an Agency
Today, public relations agencies brand themselves in different ways to demonstrate their diversity of services and expertise in practices. Even so, they all have one thing in common: they are looking for fresh, talented and driven young professionals.
Displaying Self-loyalty in an Uncertain Job Market Sets Public Relations Students Up for Success
For centuries youngsters were told to graduate college, get a good job, be loyal to an employer and you will be set for life. The landscape of how business works has changed. Companies streamline, reorganize and downsize as often as they file taxes. In such a business climate, PR professionals should consider the value of freelancing.
Career Notes from a PRSSA President’s Perspective
The 2009-10 president of the Public Relations Student Society of America shares her journey to her current position as a leader in the national student organization.
