• Welcome
• Biographies
• Contributing Writers
• Contributing Writer Guidelines
• Acknowledgments
• Purpose Statement
• Background
• Hermes Award
• Comments

Ashley Ross - Vestavia Hills, Alabama

Major/Minor: Marketing/Public Relations

Academic Achievements: University Honors Program, Phi Eta Sigma, Sigma Alpha Lambda, Gamma Beta Phi, National Society of Collegiate Scholars, Cardinal Key, Golden Key, Blue Key, Mortar Board, Omicron Delta Kappa, President of The XXXI

Jobs, Internships & Other Achievements: Internship in Governor Riley’s office (Summer 2007), Intern for the Bruno Event Team (Summer 2008), Crave Chocolatier employee (Christmas 2007), Central Paper Co. employee (Summer 2007)

Community Service: Tutor for Matthews Elementary School (Fall 2007), UA Colleges Against Cancer officer (2008-2010), St. Francis SEARCH Retreat participant (2007-2010)

Organization Membership: Pi Sigma Epsilon – VP of Communications, Public Relations Student Society of America, Capstone Agency, American Marketing Association, C&BA Women’s Initiative Program, Commerce Associate, Marketing and Sales Ambassador, Alpha Chi Omega

About Us | Career | Leadership | Ethics | Trends | The Industry | Archives

Don’t tell people how to do things, tell them what to do and let them surprise you with their results. - George S. Patton Public opinion is entitled to the facts in matters of public concern. - John Hill The public relations consultant is ideally a constructive force in the community. - Edward L. Bernays The public relations counsel must be alive to the events of the day. - Edward L. Bernays The public relations counsel is first of all a student. His field of study is the public mind. - Edward L. Bernays Delegating work works, provided the one delegating works, too. - Robert Half The task of the leader is to get his people from where they are to where they have not been. - Henry Kissinger Always do right—this will gratify some and astonish the rest. - Mark Twain The caterpillar does all the work but the butterfly gets all the publicity. - George Carlin Whatever you do, do it with all your might. - P.T. Barnum Manage for tomorrow. - Arthur Page It is a terrible thing to look over your shoulder when you are trying to lead—and find no one there. - Franklin D. Roosevelt Always do right—this will gratify some and astonish the rest. - Mark Twain Ethics is in origin the art of recommending to others the sacrifices required for cooperation with oneself. - Bertrand Russell Know your market. Know your public. - Doris E. Fleischman Leadership is practiced not so much in words as in attitude and in actions. - Harold Geneen You must do the thing you think you cannot do. - Eleanor Roosevelt Prove it with action. - Arthur Page Action indeed is the sole medium of expression for ethics. - Jane Addams I am easily satisfied with the very best. - Winston Churchill